IN OUR “SUCCESS DURING TIMES OF COVID” WEBINAR SERIES: Week 1 is Winning the War on Your Mind.  I will cover how to overcome the Black Swan now and prepare of the Black Swan’s of the future. WHAT IS A BLACK SWAN? Covid-2020 is the classic Black Swan Event: a historic outlier, totally unexpected event, of […]

“We can do better” – John F. Kennedy There really is biology behind your beliefs.  The great news is that you can change your brain and your beliefs to have whatever level of success you desire.  The bad news is that your mindset can really hold you back, hold you down, and put a low […]

As you can see, the lowest portion of Maslow’s pyramid consists of basic physiological (biological) needs such as food, water, sleep, etc. which must be met or otherwise you will accelerate the entropic (tendency towards disorder) process and breakdown. Maslow explained that in order to be able to rise towards the top of the pyramid […]

No business course or lecture is complete without mentioning that a retained customer/client/patient/member is much more valuable than a new one.  New people come with a cost of acquisition (COA) and risk.  The risk is that only a percentage of these new ones  will successfully matriculate through your system, gain value, and provide you fair […]

You are the level of your business.  What do I mean by that? Having been involved in ownership or management of gyms, chiropractic clinics, and dental offices in particular, it has become clear to me that each of these has a “capacity.”  Capacity works by placing a ceiling on the amount of people you can […]

A close chiropractic friend had to shut down his clinic (Non-covid-related closure) and has to be employed now by a franchise that offers extremely cheap care. He is talented and beloved, but he was so focused on satisfying his clients that he overlooked the vital part of his business- and now he is miserable.  It’s […]