Author Archives: Elizabeth Taylor

According to the IRS as well as the HMRC in England, a typical millionaire has approximately 3-8 sources of income. On the other hand, the average professional, doctor, business person, wager-earner, etc. has just the one source of income. Let me preface this by saying, where most additional streams of income fall short or fail […]

The Researched 3 Tests of a “Winning Strategy” Believe it or not, whether you’re an individual, a company, or even a sports team, you can be great at what you do, have excellent skills, products, and/or services and still fail or come up short. The difference is in the strategy (And of course execution of […]

Financial experts have found strategies for living, saving, and investing that can take someone with even a modest income and make them financially independent later in life. For doctors, these same strategies should create affluence. Yet, many doctors do not experience any real substantial net-worth. Being a doctor should nor more be about making money […]

As a socially conscious doctor who hates injustice, I particularly enjoyed my academic training in Psychology that focused on how big brands communicate their message to the world.  One paper I had to write was on “The Elaboration-Likelihood Model” or ELM. In ELM, there are two types of audiences you must consider: Type 1: People […]

Building Warrior Consumers through VIP Affairs By the end of this writing, you will be able to develop people that are passionate about your work and committed to helping the mission grow. BUILDING WARRIORS! Have you identified the ideal patient or client yet, or how to define your Warriors? If you had been building 40-50 […]

Evaluate the competitive environment for manufacturers of OSA devices, using Michael Porter’s (2008) “five-forces analysis.” Is this an attractive industry segment?    Professor Michael Porter of Harvard Business School created “five-forces analysis” over 12 years ago. This tool was designed to help organizations look beyond the competitors and the difficult challenges themselves and assess the variables […]